be useful
“ The bottom line is that content is king. It will always be king. And there can only be one king. Social media has simply solidified content’s position on the throne. Meanwhile, the conversation is already becoming commoditized, and PR folk who don’t wake up to the realities of social media, whether it’s content or conversation, will follow in the footsteps of travel agents in Web 1.0. Truth be told, we have very little use for PR folk. The media and the public now have direct access. You’re just getting in the way. „
The First Rule of Social Media Club is… | Max Gladwell
Max Gladwell hits the spot on social media’s proper place in the market. It’s amazing how many people don’t get it and if you meet people like them, please send them to Max Gladwell for a good dressing down on social media’s proper context.
Quote posted at 14:43
